#FlipkartImageSearch : Look --> Like --> [Shoot --> Search] --> Buy

Thanks to Flipkart for giving 120 odd bloggers an opportunity to  to meet on 1st of August 2015 at Hard Rock Cafe. Well many might say that Saturday 10:30 am is early, but I was happy that with this timing I get to meet the blogger friends as well spend time with the family in the evening. Anyways coming to point and talking about my experience.

I took metro to reach MG Road from Indiranagar. I was astonished to see good number of people presence on Saturday morning. Hard Rock Cafe was completely energetic and gave an awesome atmosphere to the whole meet. Most of the folks looked excited and were waiting to know whats in store coming from Flipkart.

The meet started with a jamming session and introductions. Once team Flipkart, lead by Punit Soni (CPO, Flipkart), took over we were enlightened with what they are doing in the mobile application side to make e-commerce buying experience better for the Indian consumers.

Now it was turn for the demo of #FlipkartImageSearch by Flipkart team. Using #FlipkartImageSearch, a typical user whenever he likes any fashion accessory can just capture the image and search using #FlipkartImageSearch . #FlipkartImageSearch will search based on various attributes like color & pattern and provide good list of similar items for user to select and buy.

In 4 simple short steps,

1. You LOOK at something
2. If you LIKE and have a desire to buy it
3. #FlipkartImageSearch :- Take a Camera SHOOT of the item from Flipkart App & SEARCH 
4. If you like the options shown, select and BUY

After demo, we had some Question and Answer interaction session, in which we interacted with Flipkart team on various other areas like their future plans, seller network, avatars, etc.

The short break was also utilized for networking. I got a great chance of having good interaction with Punit Soni and many other Flipkart folks.

After this short break, it resumed with a new session which was an eye opener. We had got demoed about #FlipkartImageSearch, but this session gave us a real feel about how this #FlipkartImageSearch feature works. All were divided into teams with 20 members each and they have to find the exact item in Flipkart App as available with any of the folks present in the meet using Image Search from mobile device. Yes, after this exercise I realize that Image search from Flipkart was really good & easy to use. If i would have missed this activity,I wouldn't have realized the potential of this new awesome addition.

With the conclusion of team event results, it was announced that all the attendees will get a free copy of "10 love stories" - book published by Indi-Blogger. Lunch was very delicious and great along with Hard Rock Cafe's bar serving drinks. At the same time, we had an inexplicable dance performance by Hard Rock Cafe team.

You can download Flipkart App from here .

Thanks to Flipkart & Indi-Blogger team for organizing such a great event. Had loads of fun and good time.